Google Ads Set Up
Make the most of Google Ads by setting up Google Ads to drive traffic to your website.
Our Experience:
- Experience with Google Ads and all popular PPC advertising tools
- Experience with search engine marketing
- Experience with ad copywriting
Our Availability:
- Works remotely from anywhere
- 12-24 hours over 2-6 weeks
- Set up of Google Ads
- Support may include: data and analytics training, analysis of a recurring data set, suggestions for how to best collect data to support your organization's goals
- Training for staff on how to monitor performance and update Google Ads going forward
- Optional: Set up integration between Google Ads and Google Analytics
- Professional and Manager discuss goals and target audiences for search engine marketing efforts
- Manager shares Ads credentials with Professional, as well as past marketing materials and style guide to use for ad content creation
- Professional establishes Google Ads campaigns based on target audiences and Ad groups within each campaign
- Professional trains Volunteer Manager on how to establish/modify campaigns and ad groups going forward
- Professional trains Manager on how to monitor Ads portal for ongoing reporting
- (Optional) If Organization already has Google Analytics tracking codes on website, Professional integrates Google Ads with Google Analytics to help Manager understand the behavior of users who click on their ads
- (Optional) Professional trains Manager on how to monitor website activity from Google Ads on Google Analytics
This project starts at $3,486, allowing you make the most of Google Ads by setting up Google Ads to drive traffic to your website.