Workshop: Copywriting (Advanced)

Explore new, clever and engaging ways to push your writing to the next level.

Writing today is an indispensable skill and if you want to excel, you need more than just the basics. Throughout this workshop, you’ll engage with and produce strategic and compelling copy that will attract readers.

LEARN TO: 

  • Articulate an idea in a language that is both concise and engaging for others to read

  • Excel at producing industry standard copy

  • Solve and deliver briefs efficiently and on time

  • Understand a brief and identify its purpose

  • Develop solid, original creative ideas

  • Follow the copywriting process from start to finish

  • Adopt four unique styles of copywriting

MODULES: 

  1. Brief interpretation and key elements

  2. Identifying and conceptualizing the big idea

  3. Copy foundations and techniques, including how to start

  4. The importance of punctuation

  5. Incorporating enthusiasm and passion into your writing

Someday starts today.